Saber Seven Secures $4 Million for Dorthy.com, Hires Will Burrington J.D as Executive Vice President of Public Affairs

Press Release — February 22, 2010

Saber Seven, creator of achievement service Dorthy.com, today announced it has raised $4 million in total funding from various angel investors since the company’s inception. The funding will be used for continued development of the Dorthy.com dream achievement service, which is slated for a series of public launches over the coming months. Saber Seven completed previous rounds of funding in 2007 and 2008 with major investments made by Chris and Greg Coyne of The Coyne Group.

The company also announced the appointment of Will Burrington as Executive Vice President of Public Affairs for Dorthy.com and Saber Seven, Inc. Burrington’s role at Saber Seven will include managing corporate communications, government relations and investor relations. He is joining the team as Dorthy.com, Saber Seven’s flagship service, enters increasing stages of public use, and will focus on establishing and broadening the site’s presence among consumers and sponsors in the marketplace.

“As we gear up to unveil Dorthy.com to the public, we are bringing in the funding and talent to make good on our vision,” said Jordan English-Gross, Chief Operating Officer and Founder, Dorthy.com and Saber Seven. “We now have the team and resources in place to introduce a service unlike anything else on the web that delivers the content, tools and connections people need to achieve their goals and dreams.”

Burrington brings a wealth of public affairs experience as a former senior executive at America Online including founder and director of AOL’s Public Affairs, Government Relations and Public Policy Office, delegate of the World Intellectual Property Organization, and several other leadership positions at organizations driving technology advancement through political and community efforts.

“I’m excited to bring my experience to Saber Seven and Dorthy.com at a crucial point in our nation’s consciousness,” said Will Burrington, EVP of Public Affairs, Dorthy.com and Saber Seven. “Being able to share and work toward our dreams is central to our economic and psychological well-being. I’m eager to help make Dorthy.com serve that need for people.”

ABOUT DORTHY.COM
Dorthy.com is a new destination site that delivers the best content, communications, and connections around whatever you dream. The site reverses the search by filtering and focusing all the stuff available around your interests providing targeted information based on your distinct ideals and philosophies. Visit www.dorthy.com to sign up for the exclusive private beta.

ABOUT SABER SEVEN, INC.
Saber Seven is a media company that targets people with the stuff they want. In so doing, they seek to create a young and restless culture that embraces innovation, excellence, integrity, risk, and play; to develop, refine, and retain a technology and design edge that offers simplicity, options, and convenience; and grows profitability to the benefit of all stakeholders. Visit www.saberseven.com for more information.